OUR GOAL
TOGETHER, We create
meaningful experiences.
We partner with leaders to co-create human-driven solutions that empower people who deliver and use the experiences. And this is our definition of meaningful experiences:
OUR STORY
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LAB
Our practice is guiding by the combination of creativity and rationalization, where art meets science. We are pioneering in apply service design thinking process as a problem-solving methodology and human-centered design approach as our creative intuition.
That is why our design shall always dictate the strong understanding of human behaviour, along with their needs and pains, to address the problems and respond to the people in a meaningful way, and ensure to offer fresh and new perspectives.
OUR PROCESS & CAPABILITIES
01 Insight
getting to the roots and find the opportunity landscape where you can create positive impacts.
เข้าใจถึงรากแก่นของปัญหาเพื่อเสาะหาโอกาสทางการออกแบบและ สร้างผลกระทบที่เป็นบวกต่อแบรนด์
▶ Ethnographic Research
▶ Market Analysis
▶ Experience Evaluation
▶ Personas Development
▶ Positioning
▶ Measurements & Analytics Analysis
02 Strategy
developing new pathways to tackle with the problems and empowering business forward.
สร้างสรรค์กลยุทธ์แบรนด์และกลยุทธ์การออกแบบเพื่อต่อกรกับปัญหาและผลักดันธุรกิจไปข้างหน้า
▶ Brand Strategy
▶ Brand Foundation & Story
▶ Customer Experience Strategy
▶ Concept Development
▶ Ideation Workshop
03 DESIGN
designing and delivering exceptional experiences for the people.
ออกแบบและส่งมอบประสบการณ์อันยอดเยี่ยมและตอบโจทย์ความต้องการให้แก่ผู้บริโภค
▶ Brand & Identity Design
▶ Naming & Messaging
▶ Experience Design
▶ Service Design
▶ Prototype & Pilot
▶ Packaging Design
▶ Environmental Design
▶ UX/UI Design
04 GROWTH
growing your brand into a new paradigm with design thinking capability.
ยกระดับแบรนด์เพื่อตอบรับ พฤติกรรมการบริโภคยุคใหม่ผ่านเครื่องมือและกระบวนการคิดเชิงออกแบบ
▶ Marketing Communication
▶ Content Strategy
▶ Content Creation
▶ Design Thinking Workshop
▶ Innovation Support & Facilitation
▶ Employee Engagement
OUR TEAM
we are Meaning makers.
We are a team of multi-disciplinary including brand strategists, brand designers, digital designers, researchers, and copywriters, who believe in creating completed meaningful brand experiences to serve both consumers and businesses better. We want our design to reflect this belief.
