What does a Junior Brand Strategist do at Un-titled Lab?
As part of our Strategy team, you will play a vital role in conducting research, analysis, and synthesis to advance our clients' brand strategies. Your primary focus will be on examining brands, customers, and the market to uncover valuable insights, identify challenges, and seize opportunities. Using this knowledge, you will craft comprehensive brand strategies and create captivating big ideas that establish a unique position, set them apart from competitors, and effectively engage their target customers for the long term.
Key Responsibilities
Research & Insight Analysis
- Gather and assess a wide array of data — from customer feedback to surveys measuring brand recognition and engagement — to discover trends and insights.
- Conduct qualitative and quantitative research on clients' brand strategies, customer profiles, and market share.
- Identify insights, challenges, and opportunities by creating competitive reviews and situational analyses on trends, market, competitors, and target customers.
Develop Brand Strategy
- Identify strengths and weaknesses to develop and reshape the Brand DNA, clarifying the brand's purpose, vision, mission, values, and positioning.
- Formulate big ideas and develop strategies that set clients apart from competitors.
- Ensure the project aligns with business goals and brand objectives at all times.
Creative Brand Message
- Deliver business, category, and competitive insights to increase the team's knowledge.
- Craft compelling brand messages, brand stories, and unique selling points that differentiate.
- Create guidelines that define brand personalities, tone of voice, and culture for both online and offline.
What Else?
- Stay up to date with the latest consumer research, market trends, and industry tools.
- Lead ideation and brainstorming sessions.
- Support Un-titled Lab's business development activities.
What do we want to see?
Skills & Capabilities
- Strong research and analytical skills with a problem-solving mindset to draw meaningful conclusions from data.
- Creative and compelling storyteller.
- Passionate, energetic, and positive mindset.
- Open-minded strategic thinker.
- Exceptional communication and presentation skills to convey complex ideas concisely.
- Strong interest in design and branding.
Qualifications — Must Have
- Bachelor's degree in Business, Marketing, Brand Management, or related field.
- 1+ years of experience in brand strategy, market research, or strategic planning.
- Proven experience in brand strategy development, market analysis, and customer insights.
- Proficiency in verbal and written communication skills.
Nice to Have
- Experience as a Brand Planner, Strategic Planner, or Brand Researcher.
- A passion for branding and a keen eye for detail.
Why join us?
- Gain hands-on experience in researching and analysing brands, customers, and market trends.
- Develop and implement strategies that will shape the future of the brands we work with.
- Continuous learning and growth opportunities within a supportive and inclusive culture.
A few perks & benefits
- Apple Mac Mini / MacBook Pro
- Flexible hours
- Flexible holidays
- Hybrid working
- Snacks & drinks
How to Apply
Send your CV & Portfolio to: career@un-titledlab.com
Email subject: Application for Junior Brand Strategist (SEP2026) Name Surname
Note: Only shortlisted candidates will be contacted.