What does a Senior Content Creator (TikTok Specialist) do at Header House?
As a Senior Content Creator (TikTok Specialist), you own the TikTok growth and creative direction for the accounts you manage. You don't just film and edit — you decide what content pillar the account should build around, what format could break through, and how performance data should shape the next move. You lead by example in production quality, mentor the Mid-level creators on the team, and make sure Header House and its clients stay ahead on a platform that moves fast.
Key Responsibilities
Content Strategy & Direction
- Define content pillars, series concepts, and formats for TikTok accounts under your ownership.
- Identify and pursue growth opportunities — new formats, collaborations, trend-jacking, series — that can meaningfully move the needle.
- Align TikTok content strategy with the broader brand and business goals.
Advanced Production & Quality Control
- Lead or direct filming for high-priority or complex content, ensuring production quality meets brand and platform standards.
- Review and quality-check content produced by Mid-level Content Creators before publishing.
- Set and maintain editing, filming, and publishing standards across the team.
Analytics-Driven Optimization
- Analyse account and content performance (views, retention, completion rate, share rate, follower growth) to guide creative decisions.
- Produce monthly performance reports with clear, actionable recommendations.
- Run structured tests (formats, hooks, posting times) to continuously improve account performance.
Team Development
- Mentor and coach Mid-level Content Creators on filming, editing, trend-sensing, and analytics reading.
- Build repeatable frameworks and best practices the team can use to scale content production.
What do we want to see?
Skills & Capabilities
- A track record of growing a TikTok account (personal, client, or brand) with real numbers to show for it.
- Strong production skills across filming, editing, and directing on-camera talent.
- Comfortable using performance data to make creative decisions, not just to report on them.
- Proven ability to mentor and elevate less experienced creators.
- Confident presenting content strategy and results to internal stakeholders or clients.
Qualifications — Must Have
- 3+ years of experience creating content for TikTok or short-form platforms, with a proven growth track record.
- A portfolio demonstrating both production quality and strategic thinking behind the content.
- Deep, hands-on familiarity with TikTok's algorithm, trends, and creator culture.
- Experience mentoring or leading other content creators.
Nice to Have
- Experience managing TikTok accounts for multiple brands or clients simultaneously.
- Familiarity with TikTok Analytics, Meta Business Suite, or similar performance tools.
- Cross-platform content experience (Instagram Reels, YouTube Shorts).
Why join us?
- Own the TikTok growth strategy for accounts across F&B, beauty, wellness, lifestyle, and more.
- Work in a tight, ambitious team where your ideas move fast from concept to published content.
- Be a key voice in shaping how Header House builds its short-form content capability.
- Continuous learning and creative development opportunities.
A few perks & benefits
- Apple Mac Mini / MacBook Pro
- Flexible hours
- Flexible holidays
- Hybrid working
- Snacks & drinks
How to Apply
Send your CV & Portfolio to: career@un-titledlab.com
Email subject: Application for Senior Content Creator TikTok Specialist (MONTH 2026) Name Surname
Note: Only shortlisted candidates will be contacted.